St. Mary School
I manage the school’s social media presence, capturing everyday moments on campus and sharing the stories that make the St. Mary community special. From classroom activities to major school events, I create content that gives families and prospective parents an authentic look at student life.
Featured Content ✳︎
Los Gatos Classroom
Created this post to highlight our amazing town and the unique opportunities students have to walk into downtown Los Gatos for field trips and real-world learning experiences.
The post performed exceptionally well, reaching 20,000+ views, with several featured local businesses resharing it to their own accounts and expanding its reach within the community.
Public Speaking
A reel showcasing how students practice public speaking both in the classroom and within the broader community, building confidence, leadership, and communication skills.
The video received 3,500+ views and was widely reshared by parents, extending its reach within the school community.
Catholic Schools Week
A multi-day reel series featuring student interviews and reflections throughout Catholic Schools Week. Sharing students’ real voices created strong engagement and resonated deeply with parents. After the week concluded, I created a recap carousel post featuring additional photos and a detailed overview of how the school celebrated each day.
Each reel in the series received 750–1,250 views, with engagement building throughout the week and the recap carousel reaching 1,254 views.
Note: Metrics and performance data shown on this page reflect analytics available as of March 2026.
Impact
Grew Instagram following from 615 → 897+ (46% growth)
Maintained an average 4.8% engagement rate
Increased reach and video views through consistent reel content
Managed targeted social media ads to increase school visibility
Social media has become a top discovery source for prospective families, directly contributing to enrollment inquiries