St. Mary’s Country Fair
I manage social media for the school’s annual Country Fair, promoting the event to families, alumni, and the broader Los Gatos community. Content focuses on building excitement leading up to the event and capturing the energy of the fair itself.
Featured Content ✳︎
Fair Countdown Campaign
A visual countdown series leading up to the fair, designed to build excitement and anticipation. Each post marked the days remaining until the event. For example, students from each grade forming the number of days left.
Country Fair Recap Video
A highlight video capturing the excitement, traditions, and community spirit of the event, shared shortly after the fair to extend engagement and celebration online.
Impact
Maintained an average 3.5% engagement rate
Increased follower growth and overall content reach leading up to the event
Strengthened connections with local businesses and sponsors through social media promotion
Used reels and countdown content to build excitement and awareness for the fair